Hyundai: Making Cars, Saving Lives

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Hyundai does a lot more than just making cars... they save lives.

Hey. Before I get into this – see the little audio clip above this? I’ve found a way for you to listen to my posts instead of reading them if you ever wanted to multitask. Feel free to let me know what you think of it!

For those unaware, Hyundai CRADLE (Center of Robotic-augmented Design in Living Expenses) is the division of Hyundai that specializes in revolutionary tech. They are completely involved in innovation business – which includes the likes of robotics, AI, and other fascinating fields.

hyundai crate

Now what they’ve done is something conceptually… perfect.


We exist in a sensitive environmental period where right after one natural disaster, come 2 more. Saving lives doesn’t only become tough for first responders, but so does it become for us.

hyundai elevate

Elevate is Hyundai’s Ultimate Mobility Vehicle (UMV) with technology found in electric cars and robots which allows this beautiful machine to travel through the most difficult of terrains, that even off-road vehicles wouldn’t be able to handle.

“When a tsunami or earthquake hits, current rescue vehicles can only deliver first responders to the edge of the debris field. They have to go the rest of the way by foot. Elevate can drive to the scene and climb right over flood debris or crumbled concrete,” said John Suh, Hyundai vice president and head of Hyundai CRADLE. “This technology goes well beyond emergency situations – people living with disabilities worldwide that don’t have access to an ADA ramp could hail an autonomous Hyundai Elevate that could walk up to their front door, level itself, and allow their wheelchair to roll right in – the possibilities are limitless.”

Here’s how it works…

hyundai elevate

The Elevate concept will have the ability to switch through different bodies, depending on what the situation calls for. The design allows the Elevate concept to move in any direction, as well as convert to a “drive mode”, allowing this machine to drive at highway speeds like a regular vehicle.

Of course, you can’t really compare an ordinary car to the Elevate… unless the ordinary car can step over wide gaps or walk over terrain.

I’ve done enough talking. Let me just show you what I mean.

Now, there’s a few kinks that are still in the air. It’s reported that Hyundai still isn’t completely sure whether if this will be a completely automated machine or would require a human control to it. But isn’t this concept enough to blow your mind?

In other news…

Have you already heard Facebook’s 2019 resolution?

facebook messenger, whatsapp, instagram

We all know Facebook as this massive social media-network (that’s awful at keeping our lives private), but how much do you know of Facebook’s other brands?

Until now, WhatsApp, Instagram, and Facebook Messenger have always been run as 3 different products… but that’s about to change (unfortunately).

Mark Zuckerberg is seemingly pushing for the integration of these 3 apps, claiming that this would lead to the “best messaging experience“, making messaging “fast, simple, reliable and private” (the last part is obviously a joke?).

I don’t know about you, but Facebook has a bad habit of changing things that don’t need to be changed. We didn’t ask for Instagram’s terrible algorithm, or Facebook stories (who uses those?). This seems like a great way for Facebook to retain its audience and improve the messaging experience, but I sort of like the way things are now. 

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